Slone Williams writes: “In April 2025, I presented a proposal to the Cobb (Ga.) Library Foundation to turn library brand loyalty into a sustainable funding mechanism. The result was the Cobb Library Shop, a permanent, virtual storefront designed to move beyond traditional fundraising and into the realm of modern e-commerce. Today, the shop features over 100 products with price ranges designed for broad community accessibility, maintaining a profit margin of 20% to 60% depending on the item. The shop achieved a full return on investment within the first 14 days. Every dollar earned in net revenue flows directly back into the community.”