michael-porter.jpg

Libraries and the Future of Electronic Content Delivery

July 13, 2011

“Libraries are about content plus community,” says Michael Porter. “What does that mean in a world where in 5, 10, or 20 years the vast majority of content is electronic?” Porter draws on two decades of experience as a librarian, speaker, and writer to envision an organization that will take a leading role in charting … Continue reading Libraries and the Future of Electronic Content Delivery


Sue Gardner Calls for Librarians to Dive in to the World of Wikipedia

June 26, 2011

The folks at Wikipedia “are lovers of the institutions of knowledge” and definitely libraries, said Sue Gardner at ALA President Roberta Stevens’s special program Sunday at ALA in New Orleans. The executive director of the Wikimedia Foundation, which operates Wikipedia, said that the wiki is not opposed to traditional media; and, in fact, “we want … Continue reading Sue Gardner Calls for Librarians to Dive in to the World of Wikipedia


Do Charlotte-Mecklenburg’s Library Reprieves Herald More Good News?

June 15, 2011

Officials in the Charlotte-Mecklenburg (N.C.) Schools and the Mecklenburg County Commission have loosened their purse strings just enough to enable school libraries to remain staffed for the next academic year and the long-embattled Charlotte Mecklenburg Library to expand service hours at its six regional libraries from 37 to 54 per week. The day after Mecklenburg … Continue reading Do Charlotte-Mecklenburg’s Library Reprieves Herald More Good News?


The Smartest Readers

June 6, 2011

We all know that “Libraries are the smartest investment.” Study after study shows that for every dollar invested by a community in library services, $2.38 (PDF file), or $4.48 (PDF file), or even $6.54 (PDF file) in economic benefits are returned to the community. Another measure of the value of libraries is the individualized calculation … Continue reading The Smartest Readers


Jane: Karen Says “Hi”

June 1, 2011

Collegiality extends across time and borders, as ALA Library Director Karen Muller was recently reminded when she saw a colleague’s photo in the media and realized that her former coworker was toughing out an unenviable ordeal. The person Muller recognized in the photo accompanying an April 5 USA Today; story was Jane Gillis, rare book … Continue reading Jane: Karen Says “Hi”


FanBaseArticle.jpg

Fanbase to the Rescue: A Massachusetts Tale

May 31, 2011

While much has been written recently about using Facebook as a promotional tool for libraries and librarians, opinions vary widely on Facebook’s effectiveness in reaching library users. It’s indisputable, though, that Facebook can successfully promote advocacy on behalf of library-related issues, based on the creation of a Facebook Page that generated community awareness in western … Continue reading Fanbase to the Rescue: A Massachusetts Tale


Refresh Your View of E-rate

Refresh Your View of E-rate

May 31, 2011

Suffering from the after-school network grinding-to-a-halt syndrome? Have a flat or declining budget with little state or local political support? Can’t figure out how to pay for a bandwidth upgrade to support patrons’ online activities such as searching for jobs and applying for e-government services? If you haven’t considered the e-rate program lately, now’s the … Continue reading Refresh Your View of E-rate


Get-The-message.jpg

Keeping Our Message Simple

May 31, 2011

concerned about the future of my organization that I started reading much more widely and deeply. Many of the books were about brain research. Most focused on how and why we come to believe things, both as individuals and as communities. A couple of those books dug into how difficult it is for us to … Continue reading Keeping Our Message Simple


JohnCottonDanaAwardsGraphic2011.jpg

The Best in Library Branding

May 27, 2011

The John Cotton Dana Library Public Relations Award (JCD) turned 65 years old this year and celebrated this milestone with the Midwinter announcement of the 2011 winners. Five vibrant libraries demonstrated innovative, outstanding marketing strategies in campaigns ending in 2010: Anythink Libraries of Adams County, Colorado; Edmonton (Alberta) Public Library; Loudoun County (Va.) Public Library; … Continue reading The Best in Library Branding


ALA and Library Relief Funds

May 25, 2011

As people continue to mourn the deaths of more than 500 people from this spring’s horrific tornados and assess the untold property damage in the South and Midwest, ALA Executive Director Keith Michael Fiels emailed ALA’s governing Council today regarding the Association’s disaster-response protocols at home and abroad: “It is our policy and practice to … Continue reading ALA and Library Relief Funds


NewOrleanslaconventionsm.jpg

Renewing Our Mission in New Orleans

May 16, 2011

Librarians, library support staff, vendors, and guests will once again bring their economic and muscle power to assist New Orleans’ public libraries, schools, and community rebuilding projects during the American Library Association’s 135th Annual Conference, June 23–28, taking place at the Ernest N. Morial Convention Center, area hotels, and other venues. ALA held the first … Continue reading Renewing Our Mission in New Orleans


Library Advocates Head for the Hill

May 11, 2011

Federal budget threats targeted at library programs dominated the discussions May 9 during the briefing day preceding this year’s National Library Legislative Day (NLLD) held by the American Library Association’s Washington Office, but the 361 NLLD participants who came to Washington, D.C., were not deterred by the uncertainty in the Capitol. “I think it makes … Continue reading Library Advocates Head for the Hill