“You don’t even have to bring the author to your town anymore,” says Johannes Neuer, associate director of marketing for NYPL. “Google Hangouts are the perfect places to create brand engagement.” When Neuer talks about social media tools, libraries should listen. Hangouts is just one of many public-facing platforms NYPL has taken into the fold … Continue reading How Libraries Are Using Social Media
During the Save Ohio Libraries movement in 2009, some libraries in Ohio jumped into Twitter. Undoubtedly, they saw it as another avenue for getting the word out about the imminent and catastrophic budget cuts being proposed by Ohio’s governor. However, two major factors prevented them from really using Twitter as an effective rallying tool. The … Continue reading Understanding Social Capital
The only certainty in the library community is that we live in uncertain times. Buffeted by technological turbulence, the very roles and functions of libraries are up for reexamination and reinvention, as evidenced by the articles in American Libraries’ June 2013 E-Content Digital Supplement. But the truly fundamental change is a shift in foundational relationships—as … Continue reading Librarians Working Together
Snow Fall. After several years of hypothetical discussion about the possibilities of transmedia, it took a sportswriter working for a newspaper to demonstrate the power of internet-based publishing. In a single blow, the New York Times reset the bar for interactive online narratives. Snow Fall: The Avalanche at Tunnel Creek is a gripping story of … Continue reading The Unpackaged Book
Children’s departments began to appear in public libraries around 1900. Today, it‘s hard to imagine a public library without one. In many libraries, children’s materials account for more than a third of circulation. Now we have dedicated children’s librarians, children’s acquisitions people, and children’s programming experts. We have a host of early literacy specialists using … Continue reading Wanna Write a Good One? Library as Publisher
Sadly, ebooks have not only failed to deliver on much of their promise, they have become a vast lost opportunity. They are becoming a weapon capable of considerable social damage; a Faustian technology that seduces with convenience, particularly for those who consume a great many books, but offers little else while extracting a corrosive toll … Continue reading Ebooks in 2013
Not all publishers are created equal. It seems publishers are becoming the bad guys because many of the biggest companies have placed various restrictions on our use of their content. However, lumping all trade, reference, and scholarly publishers together is not fair to those who have been willing to work with librarians. Nor is it … Continue reading Working Directly with Publishers: Lessons Learned
Just over a year ago, the ALA Executive Board directed the Digital Content and Libraries Working Group (DCWG) to pursue more aggressive strategies to get ebooks into the hands of library patrons at a reasonable cost and under reasonable terms to libraries. This was to take the form of developing stronger messaging with the media, … Continue reading ALA, Future of Libraries, Digital Content, and Ebooks
We have made progress. I know this because I now experience the condition of ebook derangement syndrome. In early 2012, the urgent questions revolved around why the Big Six wouldn’t do business with libraries or, for those publishers who did, why the terms were so unfavorable. We really focused on these issues last year and … Continue reading I’m Crazy for Ebooks
ALA welcomes our colleagues, vendors, and other attendees to Chicago for the Association’s 137th Annual Conference June 27 to July 2. From the first year Chicago played host—in 1893, during the World’s Columbian Exposition—to now, 120 years later, we remain as committed as ever to the profession. The conference theme, “Transforming Our Libraries, Ourselves,” plays out … Continue reading Chicago: 2013 Annual Conference Preview
We Chicagoans love our food. In a town best known for its deep-dish pizza, hot dogs, and Italian beef sandwiches, we also take pride in our city’s more recent culinary accomplishments, which have helped transform Chicago into a dining destination for foodies worldwide. And while there’s no dearth of restaurant guides to help you maneuver … Continue reading Tastes of Chicago
Along with calls for ammunition and assault-weapon restrictions, as well as heightened school security nationwide, came renewed concerns about violent videogames. The Obama administration directed the Centers for Disease Control and Prevention in January to study the causes of gun violence, including the effects of violence in videogames, the media, and social media on real-life … Continue reading Gun Violence, Videogames, and Libraries
